Our Story
Before you meet the work, we would like you to meet us.
Austin's Story
I am Austin. I was born into a level of optimism I could not explain. Something in me gravitated toward possibility where other people saw limitation, and I lived that way for most of my life. What I could not do was teach it. When someone told me they were depressed, I told them to be happy and choose differently. That was the depth of the language I had.
That changed when I met McKelle. She and her father LaMonte had built a company called Fulfill Life Yourself, and their framework gave me something extraordinary: the language of my own brain. I could finally explain why I lived the way I did, and why other people got stuck in patterns they could not name. I threw myself into the work, facilitating sessions, running discovery calls, leading self-discovery experiences, pouring everything I had into it. Years of full-time practice turned instinct into methodology.
Then on October 23, 2023, my brother Devon took his life.
October 23, 2023
It was the deepest loss I have ever known. The pain would drop me to my knees over and over. Every ordinary thing became a trigger. The chair, the wind, the buildings, everything, because I could not stop thinking about not seeing my big bro again.
Here is why I am telling you this. By that point in my life, I had the tools to walk into the pain instead of away from it. Not because the pain was not real. It was the most real thing I had ever felt. But I understood the neurology, and I knew what high emotion becomes when you use it as fuel instead of letting it debilitate you.
So I leaned in. When I was afraid to look at photos of him, I spent three hours scrolling through every photo I had. When I was afraid to hear his voice, I sat with videos and voice messages for two hours. When I could not say the words my brother passed away out loud without breaking, I called his friends, my friends, family members, and said those words for the next three hours. When I went to his home and saw where his last moments had been, I placed my knees exactly where his knees had been two days before, and stayed there.
The transformation that might have taken years compressed into weeks and months. Not because I am special. Because this methodology works.
I brought the emotion in on purpose instead of running from it. I saw the purpose behind the pain, and I found clarity inside the chaos. Losing Devon has been the most transforming experience of my life, because I learned to direct that energy into the parts of my life I had been working to shift for years. In that condensed stretch of time I made shifts faster than I knew was possible, and I became more of who I want to be. I move through this process subconsciously now, throughout my daily life, and I keep growing into my authentic self.
Why Neuro New Exists
That same day I found out, I pulled out a camera, put on a wrinkled button-up shirt, and started recording. I told the camera the news, and I offered what I knew about processing it in a way that empowers rather than crushes. McKelle and I are the only two people who have seen that video. But making it was the beginning of something that has not stopped since.
Since that day, I have been on a mission to help people unlock their potential by tapping into their authentic self. Not by chasing symptoms. Not by coping through life. Not by carrying limiting beliefs that quietly life-sentence a person into a smaller version of themselves. By working at the level where the wiring is actually written. Identity.
My mission is to remove external reliance and help people build sustainable, empowering neurological wiring, so they know how to find options and answers no matter what shows up. The confidence this creates is that hope is not something you go looking for outside of yourself. It is already a part of you. It is already a part of your identity.
Before Devon passed, I truly believed my life was wonderful, and then I learned how to improve it tremendously. It does not take a life falling apart to increase the quality of your life. This is for every person, because every person carries limiting beliefs quietly running the show.
When Devon did pass, I thought my life was falling apart and the world along with it. Then I learned how to use it. Every person on earth encounters opposition, which means this is for every person.
This company stands because I will not let anything or anyone take this passion to help others experience some version of what I have experienced. I will get this out to the world. I will turn Devon’s moment into a movement.
This is my story. This is why Neuro New exists.
From McKelle
I first learned what my own mind was capable of in high school. I was so focused on what everyone thought of me that it froze my personality, and I did not feel like myself at a dance or even at dinner with friends. Working through that with what my dad was learning was one of my first breakthroughs, and it left me fearless about being judged. Later, living in Brazil, a call with my dad showed me I had been performing the version of me I thought everyone expected instead of living what was true for me, and I let that go. When I came home he walked me through the full framework he and I had built, the work behind Fulfill Life Yourself, and it changed how I saw everyone, judgment turning into love and curiosity, myself included. I used the same tools all through dating Austin, and when I stopped hiding my real thoughts to protect him and simply went off of what I actually felt, I chose him from a place of complete congruence, excitement and clarity at the same time.
The biggest transformation of my life came on my way to becoming a mama. Ever since I was little I had been terrified of giving birth, even though being a mom was something I wanted for as long as I can remember. Every story and every movie I grew up with focused on the pain, and the men in my life would talk about how grateful they were not to go through it, so I carried a lot of that fear into it. With the tools I had spent years practicing, I prepared my mind and worked through fear after fear, and it led me to a first birth I had believed was impossible. One of my dreams was a water birth, and I stayed in control of my mind and body the whole time, breathing through most of my contractions with peace and ease. It became one of the most love-filled experiences I have ever had. Days after she was born I found myself bawling with gratitude at my own capability of turning my fears into massive victories. I come back to that day often, and it reminds me how powerful my brain is and how capable I am.
I am using these same concepts in parenting now, and the breakthroughs keep coming. Freeing myself from a pattern that used to run me feels like a weight lifting off, loose and light, like I can move through whatever is next instead of bracing for it. So much of what I have moved through are the ordinary things most people carry, which is exactly why I believe anyone can benefit from this. It pulled me out of a surviving state I thought was just my personality, gave me my marriage from a place of congruence instead of fear, and it is already shaping what our kids get to grow up with, before they even have words for it.
Why we built it together
We built Neuro New because we both wanted a proven system that helps people unlock their full potential and tap into their authentic self more often. That desire comes straight out of our own stories.
McKelle took the methodology she and her father created, NAAP, and shaped it into something more streamlined and engaging, built on the work of Fulfill Life Yourself, the company she co-founded with him. A husband and wife carrying a system she knows works, from years of results and the deep passion she holds for it, has been her dream for a long time. In the same way Austin turned the loss of Devon into a reason to transform, McKelle saw his drive to build something as her own opening to build her fullest life alongside it, including the profound change she moved through becoming a mother and learning the deeper meaning behind her experiences.
Building a family, a community, and a system that brings people together without judgment is the heart of what we are doing. This is the work of our lives, and we would love for it to make room for yours.
What Will Be Your Story?
You do the rewiring. Neuro New is the tool that helps you do it yourself. If any of what we have shared spoke to something in you, start where you are.